Looking to attract the best talent to your company? The success of your business and its reputation depend on getting top-notch employees who drive your success. Here are a few recruiting tips for acquiring the best talent.
Employer branding
People with the best talents are interested in applying to only the best and most respected companies. They want to work at a company that’s known for their positive workplace and where employees are known to enjoy themselves. They want to work at a respected company. To make sure that you attract the right people, make sure to brand your company in the best positive light.
Offer more than money
Think about what talented people are looking for in a company. They’re not just looking for money. Perhaps they’re looking for a mentorship program or a program that will help them further develop their skills. Focus on ways they can develop themselves professionally, advance their career and reach their goals.
Spice up your job description
When posting classified ads in the paper, on online job boards or on social sites, it’s important to take some time in crafting your job description. First of all, you want the description to reflect your brand, ideals, and values. You don’t want to post just another generic job posting which will be glanced over by the candidates with real talents and skills.
In addition, you want to be clear about what you are really looking for. Your job description should serve two purposes: It should weed out those who won’t be a good fit, and it should attract applications from those who have the skills you want.
Be realistic
Although you want a job description that will attract the top talent, you don’t want to overdo it. You have to set realistic expectations so that people don’t get disappointed once they start working at your company. Don’t over-exaggerate what you offer.
This is important because you want to have a good retention rate. If someone comes into your business expecting one thing but finds another, they might leave if it doesn’t match what they were looking for. When talented employees come and go, it doesn’t reflect well on a business. Future applicants will look into the history of employment at your business and wonder why so many people left so quickly. Some of this may be reflected in online reviews on sites such as Glassdoor.
Before hiring someone, make sure they know what to expect, both the good things and the things that can be improved. Showing potential candidates the good of your business will attract good candidates, but don’t make it into a fairy world that it isn’t.
Learn by example
What are other companies doing? Look at the top companies in your industry and see what they are doing in the workplace. What practices are they using to attract the best candidates and keep them? What are they doing to increase productivity and improve the workplace atmosphere?
Finding out what the top dogs in your industry are doing will give you an idea of what works and what candidates are looking for. In the tech startup industry, for example, you can look at companies such as Google, Facebook, Hubspot, and other companies and follow their example. For example, IBM offers a two-year online course for their employees, which has helped improve their retention rates drastically.
Lead by example
A great team needs a great leader. The tone and atmosphere of the workplace are set by you and your company’s management. Be a leader and brand your company the way you want it to be.
For more tips on recruiting and retaining the best employees, contact us today!
